Voice of the Store
Manage Professionally

Mağaza Radyo What is it?

store radioSpecially prepared for retail stores, chain branches and showrooms; music broadcasts, campaign announcements and brand messages It is a corporate publishing system managed from a single center. Its main purpose is to harmonize the atmosphere in the store with the identity of the brand. strengthen customer experience and to support sales.

Unlike traditional radio broadcasts, the content in store radio is completely under the control of the brand. The music played is determined according to the target audience and store concept. intervening campaign announcements, discount announcements and guidance messages It contributes directly to sales. In this way, the brand language is preserved and consistent communication is ensured within the store.

How does the store radio system work? An internet-based infrastructure is generally used. The broadcast flow is planned in the head office and automatically transmitted to the devices in the stores. Thus, synchronized broadcasting can be made in all branches at the same time. If desired, location-based announcements can also be added for regional campaigns.

What are the advantages of store radio?

• Strengthens brand identity
• Professionalizes the store atmosphere
• Increases communication within the point of sale
• Contributes to staff motivation
• Makes the advertising space completely specific to the brand

Especially for large chain stores corporate store radio solutionsprovides both operational convenience and marketing power. A properly planned broadcast flow can extend the time the customer spends in the store and positively affect the purchasing decision.

In conclusion store radio system, not just streaming music; It is the voice, identity and sales support tool of the brand in the store. It is an effective and strategic communication solution for brands that want to gain a competitive advantage in the retail industry.

Our Royalty-Free Music Library

It carries out active broadcast operations in a total of 5,700 locations; We manage a wide pool of genres, including pop, rock, electronic, jazz, lounge, classical, Latin, funk, r&b, hip hop, ambient and acoustic, with sector-based scenarios. We offer a sound architecture optimized for daily customer flow in every business type, from fashion stores to grocery chains, from hotels to gyms.

We manage one of the largest libraries in Türkiye with a total of 130,000 royalty-free songs. Our catalog structure; pop, rock, indie, alternative, electronic, house, deep house, nu-disco, funk, soul, r&b, hip hop, chillout, lo-fi, ambient, lounge, jazz, blues, latin, salsa, bossa nova, flamenco, reggae, afrobeat, country, folk, acoustic, classical, neo-classical, cinematic, world music, arabic pop, french chanson, italian pop, spanish It covers a wide range of foreign repertoires such as rhythms, Russian selections, German electronic and Balkan tunes. Each genre is labeled by tempo, energy level, time of day, store density, and campaign period. Thanks to this labeling, the correct music scenario is automatically applied in different sectors such as fashion, markets, cafes, restaurants, hotels, pharmacies, gyms, technology stores and gas stations. In addition, license scope, work source, usage period and regional broadcasting rights are kept in technical records. As a result, customers experience a more consistent atmosphere, while brands maintain legal trust and create a sales-oriented and sustainable voice strategy. The list also includes synthwave, drum and bass, trip hop, downtempo, city pop, electro swing, tropical house, melodic techno, progressive house, soft piano, string ensemble, film score and background selections without vocals. The artificial intelligence-supported curation engine produces a recommendation score for each location by interpreting store traffic, basket average and visit time data. This structure offers a scalable music strategy for any brand.

How to Stream Royalty-Free Store Music?

Royalty-free store music broadcasting starts by first analyzing the business's target audience, store type and visitor flow. Then, the number of branches, device infrastructure and internet continuity are checked; The central management panel is activated. In the second step, the music pool is planned according to sector, time range, campaign calendar and regional customer profile. In the third step, playlists are put into the test broadcast, volume and switching times are standardized, and announcement slots are synchronized if necessary. After going live, the system; It is constantly monitored with remote updating, reporting, license tracking and error reporting mechanisms. Thus, the same brand tone is maintained in each branch, energy balance is achieved during peak hours, and operations teams can intervene quickly from a single panel. This model measurably improves customer experience and strengthens campaign communications while reducing copyright risk. In addition, special staging flows are defined for seasonal campaigns, alternative scenarios are prepared for holidays and remote audit reports are shared regularly. This way, decision makers track broadcast performance with clear KPI metrics. Decision processes become clear and operational reflexes accelerate in the field.